Let’s talk about the worldof hiring CDL drivers. After conducting interviews with fleet managers and recruiters, I’ve gathered some valuable insights to share with you. Be sure to check out the description below for a wealth of resources and helpful links. Now, let’s explore some best practices and game-changing tips for successfully hiring CDL drivers.
- Speed Matters:
When it comes to hiring drivers, time is of the essence. Most drivers are simultaneously applying to multiple companies while receiving offers from various sources. To increase your chances of converting applicants into drivers, it’s crucial to expedite the hiring process. Addressing the driver shortage begins with effective recruitment practices, as it lays the foundation for improved driver retention.
- Leverage Word of Mouth and Referrals:
Harness the power of word of mouth and referrals in your driver search. Drivers often rely on recommendations and referrals from their peers, so building a positive reputation within the trucking community can significantly enhance your recruitment efforts.
- Strategic Job Board Posting:
Rather than focusing on individual job boards, cast a wider net by utilizing a master list of job boards and other platforms to post your job openings. We’ve curated a comprehensive list of these resources, and you can find it in the description below.
- Craft Attention-Grabbing Job Postings:
To stand out in a sea of job postings, it’s essential to make yours pop. Differentiate your company by highlighting unique aspects and specific requirements. Transparency is key, as truck drivers have a keen ability to detect insincerity. Include details about various types of pay (base pay, detention pay, layover pay), and emphasize the perks your company offers. Creativity is your ally here, as exceptional company benefits can set you apart from the competition. Strive to set clear expectations for both the driver and your company.
- Effective Communication with Applicants:
When engaging with applicants, prioritize prompt phone conversations. Research shows that phone conversations have the highest conversion rate. While automated text messages, emails, and social media interactions can streamline communication, direct human interaction remains the most effective way to connect with potential drivers. If you’re interested in learning about automating communication processes, leave a comment below, and I’ll consider creating future videos on the topic.
- Embrace Transparency and Set Expectations:
Honesty and transparency are paramount when communicating with potential drivers. Share crucial information such as the average earnings of your current drivers, their work schedule (on-road and off-road days), and the expected workload for new hires. Address the consistency of work throughout the year, including any seasonal highs and lows. By helping drivers plan ahead, you establish trust and reduce the likelihood of unexpected surprises that could lead to driver turnover.
Mastering the art of hiring CDL drivers requires a strategic approach and a commitment to transparency. By implementing the best practices and tips discussed in article, you’ll be better equipped to attract and retain top-notch drivers for your trucking company. Remember, the team at Charles String Truck Insurance Agency is here to support you every step of the way. Schedule a free call with us anytime, and don’t hesitate to reach out for assistance with insurance quotes or any other trucking-related inquiries you may have.
Watch ‘How to Get Better at Hiring CDL Drivers’ here: https://youtu.be/6ad5mQmjf84
